Here are the 49 current tracking tokens (macros) available for the Clickadilla.com traffic platform.
Banner Traffic Tokens
| # | Token Name | Token Description |
|---|
| 1 | [DOMAIN] | HTTP referrer domain name |
|---|---|---|
| 2 | [PRICE] | Bid price |
| 3 | [PRICING_MODEL] | Ad pricing model (CPM/CPC) |
| 4 | [COUNTRY_ISO_CODE] | ISO country code of visitor |
| 5 | [MOBILE_BRAND] | Mobile Operator Brand |
| 6 | [BROWSER_FAMILY] | Visitor's browser |
| 7 | [OS_TYPE] | Computer, mobile, tablet, etc. |
| 8 | [CAMPAIGN_ID] | Advertising campaign id. /td> |
| 9 | [BANNER_CREATIVE_ID] | ID of the creative |
| 10 | [CLICK_ID] | Unique ID of the click/impression for S2S tracking |
Popunders and Tab-Direct Traffic
| # | Token Name | Token Description |
|---|
| 1 | [DOMAIN] | HTTP referrer domain name |
|---|---|---|
| 2 | [PRICE] | Bid price |
| 3 | [PRICING_MODEL] | Ad pricing model (CPM/CPC) |
| 4 | [COUNTRY_ISO_CODE] | ISO country code of visitor |
| 5 | [MOBILE_BRAND] | Mobile Operator Brand |
| 6 | [BROWSER_FAMILY] | Visitor's browser |
| 7 | [OS_TYPE] | Computer, mobile, tablet, etc. |
| 8 | [CAMPAIGN_ID] | Advertising campaign id. |
| 9 | [CLICK_ID] | Unique ID of the click/impression for S2S tracking |
Native Ad Traffic
| # | Token Name | Token Description |
|---|
| 1 | [DOMAIN] | HTTP referrer domain name |
|---|---|---|
| 2 | [PRICE] | Bid price |
| 3 | [DEVICEUA] | Device Agent of the user's browser |
| 4 | [CAMPAIGN_ID] | Advertising campaign id |
| 5 | [NATIVE_AD_CREATIVE_ID] | ID of the creative |
| 6 | [CLICK_ID] | Unique ID of the click/impression for S2S tracking |
Push Traffic
| # | Token Name | Token Description |
|---|
| 1 | [DOMAIN] | HTTP referrer domain name |
|---|---|---|
| 2 | [PRICE] | Bid price |
| 3 | [PRICING_MODEL] | CPC/CPM |
| 4 | [DEVICEUA] | Device Agent of the user's browser |
| 5 | [CAMPAIGN_ID] | Advertising campaign id |
| 6 | [WEB_PUSH_ID] | ID of the creative |
| 7 | [WEB_PUSH_CREATIVE_ID] | ID of the Push notification |
| 8 | [CLICK_ID] | Unique ID of the click/impression for S2S tracking |
IOS-calendar Traffic
| # | Token Name | Token Description |
|---|
| 1 | [PRICE] | Bid price |
|---|---|---|
| 2 | [PRICING_MODEL] | CPC/CPM |
| 3 | [DEVICEUA] | Device Agent of the user's browser |
| 4 | [CAMPAIGN_ID] | Advertising campaign id |
| 5 | [IOS_CALENDAR_ID] | Number of the calendar ad which may consists of multiple creatives |
| 6 | [IOS_CALENDAR_CREATIVE_ID] | Number of the particular creative within the ad |
| 7 | [CLICK_ID] | Unique ID of the click/impression for S2S tracking |
In-page/Sticky Traffic
| # | Token Name | Token Description |
|---|
| 1 | [PRICE] | Bid price |
|---|---|---|
| 2 | [PRICING_MODEL] | CPC/CPM |
| 3 | [DEVICEUA] | Device Agent of the user's browser |
| 4 | [CAMPAIGN_ID] | Advertising campaign id |
| 5 | [IN_PAGE_AD_ID] | ID of the advertisement |
| 6 | [IN_PAGE_AD_CREATIVE_ID] | Number of the particular creative within the ad |
| 7 | [CLICK_ID] | Unique ID of the click/impression for S2S tracking |
In-Stream Traffic
| # | Token Name | Token Description |
|---|
| 1 | [DOMAIN] | Domain |
|---|---|---|
| 2 | [PRICE] | Bid price |
Clickadilla Conversion Tracking
Coming Soon
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