Here are the 15 current tracking tokens (macros) available for the ExoClick.com traffic platform.
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# | Token Name | Token Description |
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1 | {actual_cost} | Click cost |
---|---|---|
2 | {campaign_id} | Unique ID of the campaign |
3 | {category_id} | Category ID |
4 | {conversions_tracking} | Unique ID of the click/impression |
5 | {cost} | Cost of the click/impression |
6 | {country} | Country code of the visitor |
7 | {format} | Banner size (Example = 300x250) |
8 | {keyword} | Keyword that was matched in case of campaigns targeting specific keywords |
9 | {pricing_model} | Pricing model of campaign (1=CPC, 2=CPM, 3=CPA, 4=Smart CPM) |
10 | {site_id} | ID of the site that displayed the ad |
11 | {src_hostname} | Name of the source domain |
12 | {tags} | list of keywords that have been identified for that ad impression |
13 | {time} | Timesamp of the visit |
14 | {variation_id} | Variation ID of the creative or landing page |
15 | {zone_id} | Zone ID of the ad |
ExoClick Conversion Tracking
S2S (Server-to-Server) Postback URL
https://main.exoclick.com/tag.php?goal=UNIQUEID&tag={clickid}
Special Notes:
ExoClick uses unique account (goal) ID's for conversion tracking. You need to replace the token
"UNIQUEID"
above with the one provided in your ExoClick account.
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